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Social Media Advertising Calculator

Calculate and optimize your social media advertising ROI across multiple platforms including Facebook, Instagram, TikTok, LinkedIn, and Pinterest. Get detailed cost projections, performance metrics, and campaign insights.

Social Media Ad Calculator
Campaign Projections
ROI
327.27%
Revenue
$6,409.021
Cost per Acquisition
$11.70
Conversions
128
Key Features

Cross-Platform Analysis

Compare performance metrics across major social media platforms including Facebook, Instagram, TikTok, LinkedIn, and Pinterest.

Ad Format Optimization

Analyze performance across different ad formats like images, videos, carousels, and stories.

ROI Forecasting

Project campaign returns based on industry benchmarks and historical data.

Budget Planning

Optimize budget allocation across platforms and campaigns with detailed cost analysis.

Use Cases

For Marketing Teams

Plan and optimize social media advertising campaigns

  • Compare platform performance
  • Optimize ad spend allocation
  • Project campaign returns
  • Plan marketing budgets
Pricing

Free

  • Basic ROI calculation
  • Standard platforms
  • Basic metrics tracking
  • Simple reporting

Pro

$29/month

  • All social platforms
  • Advanced metrics
  • Custom benchmarks
  • Campaign comparison
  • Historical tracking
  • Export capabilities
Frequently Asked Questions

Which social media platforms are supported?

Our calculator supports major platforms including Facebook, Instagram, TikTok, LinkedIn, and Pinterest, with platform-specific metrics and benchmarks for each.

How accurate are the projections?

Projections are based on current industry averages and platform-specific benchmarks. The accuracy depends on your input data and market conditions. We recommend using your historical data when available.

Can I compare different ad formats?

Yes, you can analyze performance across various ad formats including images, videos, carousels, stories, and platform-specific formats like TikTok In-Feed ads or LinkedIn Sponsored Content.

Does it include audience targeting metrics?

Yes, the calculator factors in platform-specific targeting capabilities and their impact on key metrics like CTR and conversion rates.

Who Is This Tool For?
Social Media Managers
Digital Marketing Teams
eCommerce Business Owners
Marketing Agencies
Brand Managers
Campaign Strategists