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Amazon Share of Voice Calculator

Calculate and track your brand's share of voice on Amazon. Analyze organic and paid visibility across search results to optimize your market presence and competitive positioning.

Key Features

Visibility Analysis

Track organic and paid visibility across search results pages.

Competitor Tracking

Compare your share of voice against competitors.

Trend Analysis

Monitor changes in visibility over time.

Market Insights

Get detailed insights into your market presence.

Use Cases

For Brand Managers

Track and improve brand visibility

  • Monitor search presence
  • Track competitor visibility
  • Analyze market share
  • Optimize brand strategy
Frequently Asked Questions

What metrics are included in share of voice?

The calculator tracks organic search visibility, sponsored ad presence, search result positions, and overall market share across key search terms.

How is share of voice calculated?

Share of voice is calculated by analyzing your brand's visibility across organic and paid placements, weighted by search volume and position.

How often should I track share of voice?

We recommend weekly tracking for competitive categories, with more frequent monitoring during peak seasons or promotional periods.

Can I track multiple categories?

Yes, you can analyze share of voice across multiple product categories and search terms to get a comprehensive view of your market presence.

Who Is This Tool For?
Brand Managers
Marketing Directors
E-commerce Managers
SEO Specialists
Agency Professionals