Calculate and track your brand's share of voice on Amazon. Analyze organic and paid visibility across search results to optimize your market presence and competitive positioning.
Track organic and paid visibility across search results pages.
Compare your share of voice against competitors.
Monitor changes in visibility over time.
Get detailed insights into your market presence.
Track and improve brand visibility
The calculator tracks organic search visibility, sponsored ad presence, search result positions, and overall market share across key search terms.
Share of voice is calculated by analyzing your brand's visibility across organic and paid placements, weighted by search volume and position.
We recommend weekly tracking for competitive categories, with more frequent monitoring during peak seasons or promotional periods.
Yes, you can analyze share of voice across multiple product categories and search terms to get a comprehensive view of your market presence.